Google starts Testing Instant Apps on Android Phones

Yesterday Google folks announced they’ve have started testing their Instant App initiative in a move that could make it easier for developers and companies to manage their mobile footprints. As we all know, Google spoke about their Instant Apps concept at Google I/O conference in May. The basic idea for launching the instant app is to meld the Web and native apps mix and match UI ¬†Google would naturally be able to surface more information in the deal. The win for developers is that users can run apps without installing…