Hootsuite acquires Snapchat Analytics Solution

The leading social media management platform Hootsuite announced they’re acquiring Snapchat analytics solution which is created by Naritiv. It is Los Angeles-based content creation company which is powering stories for various big brands. This acquisition adds acquisitions of digital ads technology leader AdEspresso, & social analytics solution provider, LiftMetrix, this announcement underscores Hootsuite’s continued investment across today’s most relevant social networks and momentum in building a best-in-class social marketing solution. As we all know Naritiv’s analytics solution has helped companies to understand and enhance the impact of their digital campaigns on Snapchat and…

Reliance JIO’s AVP – Digital Marketing Avinash quits his job

Avinash Joshi, former AVP Digital Marketing has quit Reliance Jio to lead a new role as CMO at Scanta.  Joshi has over 18 years of experience in marketing and visual communications and he started working at Reliance Jio from July 2015. He previously worked for companies like Cheil Worldwide, SapientNitro, GutsGo, Avalon Information Systems/UNICEF DevInfo Support Group, Wisitech (formerly, Orient InfoSolutions) and Sunstar Communication Systems. Recently Pradeep Shrivastava, former Chief Marketing Officer (CMO) of Reliance Jio, had stepped down from the position after a stint of just over a year, in…