Avinash Joshi, former AVP Digital Marketing has quit Reliance Jio to lead a new role as CMO at Scanta. Joshi has over 18 years of experience in marketing and visual communications and he started working at Reliance Jio from July 2015. He previously worked for companies like Cheil Worldwide, SapientNitro, GutsGo, Avalon Information Systems/UNICEF DevInfo Support Group, Wisitech (formerly, Orient InfoSolutions) and Sunstar Communication Systems. Recently Pradeep Shrivastava, former Chief Marketing Officer (CMO) of Reliance Jio, had stepped down from the position after a stint of just over a year, in September 2016. Joshi’s resignation comes in the wake of many exits by top executives that the company has witnessed over the past one year.