4 Social Media Marketing Trends to explore in 2018

Marvin Magusara – leading Digital Marker in Bournemouth explains 4 Secial Media Marketing trends to explore in 2018. Social media content marketing is continually evolving, and businesses around the world need to make sure their marketing campaigns are keeping up. As a quick reminder for all beginner marketers out there, good content is good content, no matter what kind of platform you implement. Our main goal should always be to create appealing, resonating content with our targeted audience, otherwise, we’ve failed. Setting that aside, we also have to acknowledge that…

The Basics Marketing tips for Facebook Fan Page

In this day and age, social media is the vehicle that can help you connect to your audience/user. Did you know that in the third quarter of 2016, there were 1.79 billion monthly active Facebook users? In the third quarter of 2012, the number of active Facebook users had exceeded 1.00 billion. Although you won’t reach all of them, Facebook presents a big opportunity for you to target your audience and increase your presence in the field. 20 Important tips for to create and run a Facebook Fan Page 1.      Go…

#Hashtags to follow about US Presidential Elections

As we all know US presidential election date is closing by, Trump tweets are storming in social media channels, the 1st debate has created a record number of twitter discussions, So what is next? Other than news channels, can you learn about US Presidential election developments via Social Media channels? Yes, you can! Here are some of the #Hastags about US presidential elections trending for a while and which is also expected to go big in coming weeks. #Trump – If you’re a big supporter or want to troll him 😀 (LOL)…

Bing Ads Introduces Structured snippet for Text ads

Last Thursday, Bing Ads released Structured Snippets for their text ads, which is expected to roll out globally in next two weeks of time. As Marketers have seen this feature in AdWords, Structured Snippets in Bing Ads aren’t clickable. This is just designed to showcase particular aspects of the products and services which business offers. For example, “Brands” and “Types” of products available or serviced. Structured Snippets are available from the Ad Extensions tab at the campaign and ad group levels. Choose a header (Brands, Types and so on), and then enter…

LinkedIn’s new content search update

As we all know millions of professionals are using LinkedIn every day to share their opinions, getting connected with related professionals and perspectives on a wide variety of topics. So to make sure all professional knowledge at your fingertips LinkedIn introduced new content search feature on their mobile app. So any LinkedIn users will now able search for any topic and find relevant articles published on LinkedIn. The LinkedIn new content search update will get following features mentioned below. 1. Search your feed. Remember the last time you came across…

Best App Marketing Practices with Fbstart program

In my 6th edition of Chait with Baba session, I would like to share my notes from the Fbstart event, which I attended recently in Toronto. Micheal Hung, who works as Strategic Partner Manager at Facebook explained about Fbstart program & how native apps can get best results out of this program. I would like to share how Mobile App marketers can get the best Marketing results with the help of Fbstart program tools. What is Facebook start (Fbstart) Program? Facebook Start is new online incubator program initiated by Faceboook Inc,  where any mobile stage startups…

What makes a successful Social Media Marketer – Kriti Sharma

In my 5th Edition of #Chaiwithbaba session, I interviewed Kriti Sharma who is currently working as Social Media Analyst at Knowlegehut. Earlier Kriti has worked with leading Indian online ticketing site Explara.com and interned with 9xm & Blogworks. So let’s get started with Q&A session: B: So before we start discussing about Social Media, Why Fashion management to Social Media Manager? K: That I keep getting a lot. I did my Masters in Fashion Management which as a course is pretty open in sense of the direction you want to…

6 Google upcoming Products you should try this year 2016

At this year’s Google I/O conference, Google displayed the future way of Interacting with the technology. It started with Google Assistant to Google Home, which they believe to take on rivals like Amazon Echo and Facebook’s new Bot chat. So here are the 6 Google Upcoming products you should try this year 2016. Google Voice Assistant: Sundar Pichai, CEO of Google, started the keynote followed by he made big announcement about Google Assistant. He explained How Google Assistant is going to bring two way communication between you and Google Assistant and…

How to reach Millennial’s Through story telling in Snapchat Marketing

Carlos Gil, leading Social Media Strategist explains How brands should reach Millennial’s  through story stelling in snapchat Marketing. Here are his tips: Marketing is always evolving, yet the key to marketing success remains always comes down to just one question: do you have the attention of your audience? Let’s be honest, LinkedIn, Facebook, and Twitter’s engagement are at an all-time low, they’ve become pay-to-play platforms with lots of noise. But there is one platform that marketers are underestimating and under-utilizing: Snapchat. While most brand marketers relentlessly try to figure out how to reach more than 1% of…

Key Takeaways from Buffer Social Media Strategy

Wow, how time flies! It’s been just over a year since we shared a behind-the-scenes look at Buffer’s social media strategy and stats. The feedback from the community on that post was amazing, and we learned so much from the comments, many of which ended up shaping future Buffer articles like “How to Create a Social Media Report and Explain It to Your Boss or Client” and “What $5 Per Day Will Buy You on Facebook Ads.”  Since then, we’ve tried our best to learn about what’s working well for…

7 Organic Growth Hacking tips for acquirring more Twitter Followers

In this Article, Spencer Huddon explains 7 tips for Organic Growth Hacking for increasing Twitter Followers, As a growth hacker, you want to grow your Twitter followers and increase the engagement. So here are some following steps to grow your follower base organically. So before starting anything, Make your Twitter profile updated. and verify yourself whether your website is responsive to mobile?  Make sure you are ready for rapid growth.  This means sprucing up your image online.  Check your profile on every social media channel – even the ones you don’t…

How to calculate ROI & Data for Social selling

[sgmb id=”1″]In this article, Tiffani Allen explains about ways to gain better ROI and data-driven social selling in all best social Media channels Facebook Reaches 3 Million Advertisers, Launches ‘Your Business Story’ Video Tool On March 2nd, Facebook announced they’ve reached 3 million advertisers on their platform. “To put that in perspective” author Andrew Hutchinson lists, “Twitter has 130,000 active users, Instagram recently announced they’ve hit 200,000 advertisers, and Google, currently the leader in the online ads space, is believed to have more than 4 million active advertisers (though they…

How to impress your Boss with Social Media Reports

In this article, Emily Copp explains, 6 ways to impress your boss with your social media reports. You’ve passed through interviews with flying colors by promising big things for your new company’s social channels. You’re feeling really good. Fast forward a few weeks. The job offer afterglow is gone and it’s day one in your new role as content marketer or social media manager. You have to prove your marketing prowess and translate those fun GIFs into conversions and revenue your boss cares about. Let’s reiterate that point. Your boss…

7 Facebook Marketing Mistakes You Can Quickly Overcome

Rebekah Radice explains, the basic Facebook Marketing Mistake every Digital Marketers does, 1) Mistake: Mimic the competition  Herman Melville once said, “It is better to fail in originality than to succeed in imitation.” It’s no different with Facebook marketing. Savvy marketers know that if you want to die a quick death – try to be anything but yourself. While it might be true that there are no new ideas, there is your unique perspective. There’s the insight, experience and wisdom that’s woven into everything you do. And consider this, adding…